Wesgro – the official tourism, trade and investment promotion agency for Cape Town and the Western Cape – is going to be hosting 30 premium buyers from around the world to participate in a bespoke 3-day buyers programme taking place from 1 to 3 March 2023.

Interested to participate as a seller at Made in the Cape 2023?
In order to be eligible for the business-to-business program, export-ready Western Cape businesses are invited to onboard on the Cape Trade Portal by registering here.

All exporters that are onboarded by 31 October 2022, will be eligible to participate at Made in the Cape 2023.

What happens next?
To ensure we maximise your participation in the programme, as well as meet the needs of the exporters attending, buyers will be invited to peruse the Cape Trade Portal and select up to 20 sellers with whom they’d be interested to connect with.

With each meeting confirmed by the buyer’s selection, Wesgro will reach out to the selected exporters to advise on next steps.

What if I’m not selected?
Following the success of our Made in the Cape UK campaign, Wesgro will be launching Made in the Cape US. With the highly targeted digital marketing campaign driving buyers to Cape Trade Portal, you stand to have your products and services more easily discoverable and accessible, extending your global footprint.

Have any further questions?
Contact us on export@wesgro.co.za